Thursday, February 6, 2020

Testing Hypothesis

1. The cracked cell phone repair issue at UF
2. UF does not have a place on campus for students to get their cracked cell phone screens fixed because of the lack of funds and fear that students would not utilize this service.
  • The who: UF
  • The what: They do not have a place for students to get their cracked cell phone screens on campus
  • The why: insufficient funds and the risk of opening a tech booth that would not generate enough profit
3) This is your 'hypothesis' about the opportunity. It is a statement of your belief related to an opportunity. I'd like you to test the boundaries of the hypothesis by pushing and prodding each of the three elements. That means:
  • Testing the who: UF students, specifically those who do not have a car/ live on campus/ live off campus but are on campus all day; this only applies to those students who have shattered phone screens or those who frequently shatter their phones 
  • Testing the what: "How often do you shatter your phone?" "Do you have a protective case?" "How much would you be willing to pay for a phone repair... would you be willing to pay a little more if it was directly on campus?" "Do you pay for your phone?" 
  • Testing the why: Not all students at UF have phone issues. Some students have very protective cases and are careful with their phones. However, the security of knowing there was a place on campus to have a repair done could be reassuring. The why does not hold true for everyone. Some students who shatter their phones might not be able to afford the cost of a repair. Some students might have insurance with other providers that would require them to make the repair elsewhere. 
  • Testing the why: Not everyone will perceive their need the same way; here, I'd like you to test the boundaries of the 'why' -- for the people who have the need you have identified, what are the range of whys that they offer? Does the "why" you have identified hold for everyone? For the example above, maybe some hospitals will see their need rooted in logistics, maybe they'll blame government bureaucracy, maybe they'll blame the nurses and doctors. 
4) Tom: He felt that this is a prevailing issue. Tom statement was that he has had at least 2 phones break on campus and believes their would be a demand for the product.
Alan: Felt that most people wouldn't be aware of the service even if it was created. He felt that its already hard enough to make students aware of the current services provided on campus and believes this service would have the same issue.
Trent had parallel beliefs to Tom. He felt that he has had this issue occur several times and that their would be demand for it.
Giana thought it was a great idea. She felt that it could be ran by uf students as well for work study and that this would make the cost less.
Cody felt the service would have high demand but that the cost may be a concern. He also felt that it might be difficult to pry consumers from ubreakifix locations in Gainesville.
5) What I found is that students do reflect my hypothesis. They believe if there was a screen repair place on campus that it would be used and I believe it would be a good idea.

2 comments:

  1. Hey Elizabeth, solid post! I liked how your post was neatly organized into numbers and bullet points. It made the reading experience much more enjoyable. I think that your idea is one that would be very useful, but I think I would have to agree with your friend Cody. Most people in my opinion would continue to use companies that are currently fixing screens. I am afraid that your target market might be a bit undersized to fully exploit this opportunity. That being said, I think that your plan was described in great detail and was well thought through. Thanks for sharing!

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  2. Hey Elizabeth, Great job! I really like your hypothesis and your post is so organized. I think phone repair service is highly demanded and if there is a phone repair service, I think many students will take advantage og it. I like Giana's idea. It would be benefit for UF students. Thank you

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